Google says AI Mode ads earn less than classic search
Alphabet’s ad chief put part of the search slowdown down to AI Mode, while Google trials Shopping ads inside its product carousels there.
AI news, 30 October 2026
The 10 AI stories of the day, each told in about 200 words with its sources linked.
Published 02:45 UTC, 10 stories
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Google · AI Mode ads -
Amazon · Ads AgentAmazon ad sales grow 11% as its Ads Agent stays gated
Amazon now names its whole ad platform after an AI agent, but advertisers still have to request the conversational agent itself through an Amazon account team.
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Google · Gemini appGemini passes a billion users and now edits Docs in the chat
Google’s assistant app reached one billion users, and every Gemini user can now create and edit Docs, Sheets, slides and PDFs without leaving it.
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Mistral · Large 4Mistral releases the weights of its trillion-parameter model
Anyone can now download Mistral Large 4, nicknamed Le Chonk, and run it on their own servers, with one licence condition for resellers.
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ADEX · Ad fraudADEX says AI played a part in 52% of ad fraud schemes
The anti-fraud firm says cloned brands and fake endorsements turned up in over half of the AI-assisted schemes it found on eight ad platforms this year.
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OpenAI · Model SpecOpenAI rebuilds its Model Spec around five values
The rulebook for how ChatGPT’s models should behave now starts from what people mean, and OpenAI says its current models do not yet meet it.
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Tatari · MaxTatari Max uses AI to pick which TV ads each household sees
The TV ad platform’s new engine scores every impression for each brand and claims a 19% median improvement in what each ad-driven sale costs.
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Teads · Ad ManagerTeads Ad Manager plugs campaign data into Claude and Gemini
Agencies in a closed beta can pull Teads audience and inventory data into Claude, Gemini Enterprise or Copilot; cross-screen buying is open to big clients now.
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Meta · Style SketchMeta’s Style Sketch app uses AI to style the clothes you own
The quiet launch builds a virtual wardrobe from Instagram photos, and a second new Meta app, Waddle World, gives children an AI pet.
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Amazon · Alexa+Alexa+ reaches Japan at ¥3,000 a month, or free with Prime
Amazon’s generative AI assistant opened to early users in Japan, priced at five times the monthly Prime fee for anyone without Prime.
