AI creative testing tools, mapped by job

Every research and analytics tool, one by one

Ad libraries, spy tools and product finders charge by plan. Only the platforms that report on your own ads are priced by ad spend, and Foreplay’s Lens is flat even there.

Foreplay

Foreplay’s Workflow plan, at $175 a month, adds competitor tracking, Lens reports and MCP access to the Basic swipe file (Foreplay pricing).

Best for

Creative strategists and small teams who need a searchable swipe file and competitor tracking at a flat price, with no ad-spend tiers.

Not for

Teams whose main need is deep analysis of their own account across many platforms; Lens covers Meta and TikTok accounts and starts at the $175 plan.

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Atria

Atria’s Core plan shows $129 a month billed yearly on the Atria pricing page and analyses up to $500,000 of ad spend a month.

Best for

Teams that want competitor research, their own creative reporting and AI concept and copy drafts in one tool, with MCP access for AI assistants.

Not for

Buyers who need written ownership of AI outputs, or small accounts that only need a swipe file (Core is $159 a month on monthly billing).

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AdSpy

AdSpy’s one plan, $149 a month, is billed as “an introductory offer” with no end date on the AdSpy homepage.

Best for

Affiliate marketers and media buyers researching Facebook and Instagram ads by text, landing page, comment keywords or affiliate offer ID.

Not for

TikTok, YouTube or Google research, own-account analytics, or anyone wanting a free tier or trial.

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Superads

Superads’ Professional plan covers up to $100,000 of monthly spend, plus $100 a month per extra $100,000 (Superads pricing).

Best for

Teams wanting creative reports and a hook, hold, click and conversion score per ad, from $150 a month with no annual contract.

Not for

Teams that want ads made for them: Superads reports on, tags, scores and tracks ads, and makes none (You do the creating, homepage).

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Motion (motionapp.com)

Motion’s Pro plan, at $1,200 a month, starts above $50,000 of monthly spend (Motion pricing).

Its terms (12 May 2026) grant a licence to outputs and reports during the service term, “solely for the Permitted Purpose” (3.3). Clause 1.39 defines that purpose as “internal use or such other additional permitted purpose as may be set out in an applicable Order Form”.

Motion’s three plans, like every plan on this page, have dated rows in the AI ad tool price tracker.

Best for

Brands and agencies spending tens of thousands a month on paid social who want every creative tagged and ranked, plus weekly reports and iteration ideas.

Not for

Accounts spending a few thousand a month: the entry plan is $750 a month. Not the calendar app of the same name (usemotion.com).

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Segwise

Segwise’s Growth plan covers up to $250,000 of monthly spend (Segwise pricing).

Its terms (15 July 2026, 6.6(a)) assign you “all of the Company’s right, title and interest, if any, in Outputs generated for Customer”.

Best for

Mobile game and app marketers, and DTC teams spending $50K+ a month across several ad networks, who want tag-level creative analysis without manual tagging.

Not for

Small DTC accounts: the list price starts at $499 a month, or $250 with the startup discount below $50K monthly spend.

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Madgicx

Madgicx sets its price by the ad spend you declare, from $45 a month up to $1,000 of spend (Madgicx pricing).

Best for

Meta-heavy e-commerce advertisers who want creative tagging, reporting across Meta, Google, TikTok, Shopify and Klaviyo, and automation in one account.

Not for

Advertisers who want a flat fee as spend grows. The price rises with declared ad spend to $329 a month at $20K to $30K, and above that it is quoted in the app.

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Minea

Minea’s Starter plan lists $49 a month (Minea pricing). Its French terms (section 3, no date shown) allow access “pour votre usage personnel” (for your personal use) and list four bans, the first “Republier du matériel provenant de Minea” (republishing Minea material). Translations are ours.

Best for

Dropshippers and small e-commerce sellers hunting products and the ads that sell them, mostly on Meta.

Not for

Brand-side creative strategy or TikTok-first research: the pricing page lists Snapchat, Pinterest and TikTok ads as coming soon.

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PiPiAds

PiPiAds’ Basic plan lists $49 per 30 days, shown against a struck-through $69 (PiPiAds pricing).

Best for

Dropshippers and TikTok-first sellers who want to search and track TikTok ads and the stores behind them, from $49 for 30 days.

Not for

Heavy researchers on Basic: 30,000 credits cover about 1,500 ad detail views a month at 20 credits each, and unused credits expire monthly.

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AdCreative.ai

AdCreative.ai’s Starter plan lists $39 a month for 10 credits, and each downloaded creative uses one (AdCreative.ai pricing).

Its terms (19 December 2025, 1.3) say generating a project “may” use credits too.

Its clauses on paid ads and on training with your content sit plan by plan in AI commercial use by tool and plan.

Best for

Small teams resizing static banners for Meta and Google Display from one brand kit, within 10 to 50 downloads a month.

Not for

Anyone needing written ownership of outputs without an Enterprise contract, or more than 10 downloads a month on Starter’s base tier.

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What ad-spend pricing costs at 10k, 50k and 100k a month

On monthly billing at 50k of spend, the published plans run from $150 a month at Superads to $750 a month at Motion (Superads pricing, Motion pricing). Each cell is the cheapest paid plan with own-ad reports that covers that spend.

Segwise offers early-stage startups Growth at $250 a month under $50,000 of monthly spend, with “limited eligibility” (Segwise pricing).

Do you need a paid creative testing tool?

Not for live tests: Meta’s creative test and A/B test run inside Ads Manager. Neither help page names a fee. An A/B test splits the audience so “nobody sees both” versions.

Meta’s creative test compares “up to 7 creative variants” in an existing campaign, on the Highest volume bid strategy only. Meta suggests spending “no more than 20%” of the budget on the test ads, over a duration and metric you set. Its help page adds: “A confidence level is not included.”

The creative testing budget calculator works out what such a test costs and how long it runs, from your cost per purchase.

A creative testing framework for Meta ads weighs a separate testing campaign against tests inside the live one.

Meta’s Ad Library holds “all active ads” and anyone can search it. For an ordinary product ad it shows no spend or impressions, wherever the ad ran. It adds reach figures and a one-year archive only if the ad reached the EU (or its associated territories) or the UK.

Foreplay saves ads “forever”, in its own words. Saved ads in MagicBrief, a rival that has since closed, had no bulk export (shutdown FAQ).

TikTok’s Top Ads page shows “high-performing auction ads”, sortable by reach or CTR.

Meta announced its ads MCP server in open beta on 29 April 2026, for reporting and campaign management from AI assistants. The announcement names no price. Motion, Foreplay (Workflow plan), Atria and Madgicx (MCP guide) sell MCP access. On our reading, Meta’s server leaves paid analytics tools their competitor libraries, creative tagging and cross-platform reports.

Can AI predict an ad’s results before you spend?

Not on published evidence. None of the AdCreative.ai pages we read shows a method for the figure on its Creative Scoring page. Neurons (neuronsinc.com) states its figures on its science page, and the method it publishes measures where people look.

AdCreative.ai’s accuracy is unknown. Its help article (6 December 2024) says the Performance Score predicts “the click-through rate (CTR)” from “a dataset of more than 450 million ads”. Its subscriber terms (19 December 2025, 8.2.2) state that “AdCreative.ai is not responsible for the results of the activities for which the Client uses the Services.”

Neurons’ knowledge base sets its heatmaps against eye tracking of 100 to 150 people, at “over 95% accuracy”. It says the models were validated on a held-out portion of eye-tracking data from over 20,000 participants. On our reading, where people look is a different outcome from which ad sells.

Segwise’s pre-flight score rates new images and short videos out of 100, up to 10 at a time, before any spend. It compares each with “the ads already winning in your account” and adds “a confidence level”. The feature page gives no accuracy figure or validation study.

Four questions to put to a scoring vendor:

• Which outcome it was measured against: clicks, sales, recall or eye tracking.
• How many ads it was measured on, and from which platforms.
• Whether those ads were held out of training.
• Where the study is published.

Left out, and why

MagicBrief shut down on 31 July 2026 (MagicBrief). Its FAQ of 18 June 2025, written as Canva’s deal was announced, said it “will continue to operate as its own platform”.

Its team built Canva Grow instead (shutdown FAQ). On our reading, that argues for monthly billing on any tool a larger company has bought. Appier agreed to buy AdCreative.ai in February 2025 (PR Newswire).

Campaign-management tools are left out: those that run a Meta campaign, Zeely among them, are listed in best AI tools for Meta ads. Madgicx stays for its creative tagging. Ad generators that also score statics are on the static ads hub.