adtestbench

MakeUGC vs Creatify

By Alexandre S. Published Last checked What changed

Verdict: MakeUGC or Creatify

To know an ad’s cost before paying, Creatify; for product-in-hand actor shots on Pro, MakeUGC. Creatify Starter ($39) charges $3.90 for a 30-second ad if every credit is used, billing avatar video in 15-second blocks. MakeUGC’s pricing page publishes no credit cost per video, and Pro, where product-in-hand starts, lists $149 a month (checked ).

MakeUGC

Best for
Buyers who want a plan price before paying, product-in-hand shots on Pro and Batch Mode from Growth.
Not for
Buyers who need an app credit cost per video before paying, which the pricing page does not publish, or who want unused credits to carry over.
Visit MakeUGC From $59 a month · checked

Creatify

Best for
E-commerce teams who want each avatar ad priced before paying, with an ad launcher for Meta, TikTok and AppLovin.
Not for
Buyers who need predictable spend on the agent features, whose credit use is not known upfront, or more than one seat below Pro.
Visit Creatify From $39 a month · checked
MakeUGC and Creatify on cost and ownership. Prices read on the vendors’ own pages on 2 Oct 2026.
MakeUGCCreatify
Monthly from (USD) $59$39
Cost per output at list price $4.95 per talking-actor video if every credit is used$3.90 per 30-second video if every credit is used
Credit cost per video Not published for app plans5 credits per 15 seconds, rounded up
Product-in-hand Pro planNo such format on the plan grid
How it starts A one-dollar start that renews at the plan priceFree plan, 10 credits a month
Credit life Expire at the end of each monthTwo months
Ownership after cancelling Unclear: three copies of 3.2(a) disagreeFAQ: you own your creatives after your plan ends
Refunds Full refund within 3 business days if credits are not substantially used; 50% if under half used“final and non-refundable”

What does one 30-second ad cost?

A 30-second avatar ad costs $3.90 on Creatify Starter if every credit is used (help centre). MakeUGC’s app plans give no figure to work one out.

Creatify charges 5 credits per 15 seconds of avatar video, “rounded up”, so a 16-second ad bills as 30. MakeUGC’s pricing FAQ says each generation costs credits “depending on the model, duration, and resolution”, with no rate.

Both pricing pages read on : Creatify and MakeUGC.

One avatar ad at list price, billed monthly, if every credit is used
Plan List price (USD a month) Credits a month 15-second ad 30-second ad
Creatify Starter $39 100 $1.95 $3.90
Creatify Pro $99 300 $1.65 $3.30
MakeUGC Start up $59 500 Not published Not published
MakeUGC Growth $79 1,000 Not published Not published
MakeUGC Pro $149 2,000 Not published Not published

Scroll sideways for all 5 columns

MakeUGC’s API docs charge 100 credits per talking-actor video and do not say whether app plans bill at that rate.

Every Creatify plan and length: Creatify pricing. MakeUGC’s plans: its row in the price tracker. Your own volumes: the cost per AI ad calculator.

Product-in-hand or product URL: which format comes on which plan?

MakeUGC puts product-in-hand on Pro; Creatify’s plan grid names no product-in-hand format and no URL to Video row.

MakeUGC’s pricing page lists product-in-hand videos, Video Agent and PDF to video on Pro, and Batch Mode from Growth. Users report hands that move oddly in these clips (5 of 29 sources: YouTube, YouTube).

The reviewer plays MakeUGC product-in-hand examples and points out fingers wrapping oddly round a bag and a shampoo bottle that jiggles Video: MakeUGC AI Review - Is it Really Worth Using? (2026), How to Easy on YouTube, .

Creatify’s pricing grid lists an “Ad Launcher (Meta / TikTok / AppLovin)”. URL to Video sits in its feature menu on 2 October 2026, though no plan card or grid row names it.

Creatify’s FAQ records that AI Shorts, Product Video and Video Translation left the dashboard at the end of May 2026 and open from direct links.

How does each one start, and what happens when you cancel?

Creatify starts free with 10 credits; MakeUGC starts for one dollar and renews at the plan price. Creatify’s payments are final; MakeUGC refunds within three business days if credits are not substantially used.

Creatify’s Free plan gives 10 credits a month: two videos of up to 15 seconds, watermarked. Paid credits stay valid two months, and its refund policy (23 August 2026) says “payments are final and non-refundable”.

Each MakeUGC monthly card reads “Start for $1”, and the Pro card adds “Renews at $149” (pricing page). The trial policy states no length; terms 6.3 say “Payments are non-refundable except where required by law”.

Its Refund Policy (4 September 2025) gives a full refund within three business days of buying or renewing if credits are not substantially consumed. With under half used, it refunds 50 per cent (3.1, 3.2).

MakeUGC’s FAQ says “unused credits expire at the end of the month”. Charges after cancelling lead MakeUGC’s complaints (17 of 29 sources: Trustpilot, Trustpilot). On Creatify, users report renewals or charges after cancelling (9 of 61 sources: Trustpilot, Trustpilot).

Who owns the ads, and after you cancel?

Not legal advice This section quotes Creatify’s and MakeUGC’s documents with their dates and reads them as an ad buyer would. Ask a lawyer before you rely on any reading here.

Creatify’s help centre says you keep your creatives after your plan ends; MakeUGC’s documents disagree on it.

Creatify’s terms (effective 23 September 2024) assign you any copyright Creatify holds, subject to its Moderation Policy (6.2). A breach of that policy breaches the licences (6.1), and then “all rights granted to you shall revert to Creatify” (6.2).

Creatify’s help-centre FAQ (20 September 2026) adds: “You own all of your creatives, even after your plan ends.” Its terms say “Users of the Free Tier have limited rights” (s.1) and list none.

MakeUGC’s terms page serves three copies of 3.2(a). Two say you own output “including after your Subscription ends”, if you complied with the terms; the third is headed “Ownership Conditioned on an Active Subscription”. All three keep 7.3: termination “does not affect your ownership rights to previously generated Output”.

MakeUGC’s Fair Use Policy says outputs “are licensed to users only if they have a valid and active paid subscription” (section 6). Neither document says which text wins.

Clause by clause: Creatify and MakeUGC in the AI commercial use matrix, and are AI UGC ads legal for US rules.

Credits drain fast on Creatify; support is slow on MakeUGC

On Creatify, 61 public sources from August 2025 to September 2026:

  • Credits go faster than the pricing suggests: retries, failed renders and agent runs all bill (15 of 61 sources: Trustpilot, Reddit)
  • Refunds refused under the no-refund policy, even for unusable results (8 of 61 sources: Trustpilot, Reddit)
  • Easy to pick up with no editing background (11 of 61 sources: Trustpilot, G2)

On MakeUGC, 29 public sources from February 2025 to September 2026:

  • Support is hard to reach, and refunds arrive partly or not at all (5 of 29 sources: Trustpilot, Trustpilot)
  • Far faster and cheaper than briefing human creators (3 of 29 sources: YouTube, YouTube)
  • The trial’s credits are too few to judge the product (3 of 29 sources: Trustpilot, Trustpilot)

More on each: the Creatify profile and the MakeUGC profile.

If neither fits

For 1,000+ stock actors and a refund on an unused month, Arcads bills 800 credits a minute and publishes no price. For cheap avatar minutes and 175+ languages, HeyGen Creator lists $29 a month (pricing page).

Every replacement by job: Creatify alternatives and MakeUGC alternatives. Head to head: Arcads vs MakeUGC, HeyGen vs MakeUGC, Creatify vs HeyGen and Creatify vs Arcads.

Questions buyers ask about MakeUGC and Creatify

Is MakeUGC cheaper than Creatify?

No. At list price, MakeUGC Start up lists $59 a month against Creatify Starter’s $39 a month, and MakeUGC publishes no cost per app video.

Can I use Creatify’s free plan for ads?

Its terms say Free users “have limited rights” and do not list them, so ad use is unclear.

Do MakeUGC credits roll over?

No. MakeUGC’s FAQ says unused credits expire at the end of the month.

Sources

  1. Creatify: Creatify pricing, plan cards, the compare grid (Ad Launcher, actors), the feature menu and the FAQ on credits and the May 2026 dashboard change; re-read on 2 October 2026. Checked
  2. Creatify help centre: Credit usage, billing and validity, updated 19 August 2026; 5 credits per 15 seconds of avatar video, rounded up. Checked
  3. Creatify help centre: Creatify Free plan, dated 19 August 2026; 10 credits a month cover two videos of up to 15 seconds. Checked
  4. Creatify help centre: Creatify refund policy, dated 23 August 2026; payments are final and non-refundable. Checked
  5. Creatify help centre: Creatify FAQs, updated 20 September 2026; ownership after a plan ends. Checked
  6. Creatify: Creatify Terms of Service, effective 23 September 2024; sections 1, 6.1 and 6.2. Checked
  7. Creatify: Creatify Moderation Policy, the deceptive-practices ban. Checked
  8. MakeUGC: MakeUGC pricing, plan cards, the one-dollar start, the Pro renewal line and the FAQ on credits; re-read on 2 October 2026. Checked
  9. MakeUGC: MakeUGC Terms of Service, effective 17 November 2025; the three copies of 3.2(a), and 3.2(c), 6.3 and 7.3. Checked
  10. MakeUGC: MakeUGC Fair Use Policy, dated 11 July 2025; section 6 ties output licences to an active paid subscription. Checked
  11. MakeUGC: MakeUGC Refund Policy, dated 4 September 2025; full refund within three business days if credits are not substantially consumed, 50 per cent if under half are used (3.1, 3.2). Checked
  12. MakeUGC: MakeUGC trial policy, effective 2 January 2026; states no trial length. Checked
  13. MakeUGC API docs: MakeUGC API rate limits, 100 credits per talking-actor video on the API. Checked
  14. HeyGen: HeyGen pricing, Creator’s monthly price. Checked

What changed on this page

  • Page written.

Alexandre S.

Alexandre S. is a creative strategist and copywriter with ten years in content and SEO. He writes and edits short-form ads, works in English and French, and reads the pricing and terms pages behind every tool on this site before anything is written about it.