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ElevenLabs alternatives for ad voice-overs and lip sync

By Alexandre S. Published Prices checked

Verdict on ElevenLabs alternatives

HeyGen Creator replaces ElevenLabs when you need the finished talking video, with ads open on paid plans. Prices checked

ElevenLabs lists $6 a month on , and its free plan bars commercial use. Generating a 30-second HeyGen avatar video costs $0.10 to $1.16 if every credit is used.

HeyGen’s catch is its own Free plan, whose output its terms bar from advertising.

For a finished talking video with a cloned voice: HeyGen logoHeyGen

Creator lists voice cloning and 175+ languages. Paid plans open commercial use (terms s.3); Free output bars ads (s.4).

Visit HeyGen From $29 a month · checked

For dubbing a finished ad into other languages: Synthesia logoSynthesia

Dubbing runs on Basic, Starter and Pro. Stock avatars are barred from paid social ads without written consent.

Visit Synthesia From $19 a month · checked

For lip-dubbing from a phone: Captions (Mirage) logoCaptions (Mirage)

Captions on web licenses output for advertising (1.1) and asks you to disclose AI use (1.2). The app terms leave an app-made ad unclear (3.1(xiv)).

Visit Captions (Mirage) From $9.99 a month · checked

For ElevenLabs voices inside an actor ad: Arcads logoArcads

Pro lists ElevenLabs voices and free voice cloning. Two of three actor models bill 800 credits per started minute.

Visit Arcads No price list published · checked

For a voice-over inside a stock-licence plan: Artlist (AI Suite)

AI Starter lists up to 3 hours of AI voiceover and a commercial licence. No page read publishes a per-clip cost.

Visit Artlist (AI Suite) From $19.99 a month · checked
ElevenLabs and five alternatives that voice or lip-sync an ad, compared on 30-second cost, plan price and free-plan ad terms.
Tool Cost per output at list price if every credit is usedMonthly from (USD)Paid ads on the free plan Official site
ElevenLabs logoElevenLabs The tool you are replacing $0.028per second of video$6Barred Visit ElevenLabs
Arcads logoArcads Not computedNot publishedNo free plan Visit Arcads
Artlist (AI Suite) Not computed$19.99Not rated Visit Artlist
Captions (Mirage) logoCaptions (Mirage) $4.00per 30-second video$9.99Unclear Visit Captions
HeyGen logoHeyGen $0.10 to $1.16per 30-second video, pro rata$29Barred Visit HeyGen
Synthesia logoSynthesia $0.43 to $0.95per 30-second video$19Barred Visit Synthesia

Scroll sideways for all 5 columns

Prices checked 6 Nov 2026. Arcads publishes no price list.

HeyGen logoHeyGen: a talking video with a cloned voice, ads open on paid plans

HeyGen builds the whole video from a script: an avatar (a digital presenter) speaks it in your cloned voice. Creator lists $29 a month for 600 credits, with voice cloning and 175+ languages (pricing page).

HeyGen's Text to Speech page: the headline, the line that you paste a script, pick a voice or clone your own from 60 seconds of audio, and a presenter video with language flags beside it
HeyGen’s Text to Speech page offers a stock voice or a clone from 60 seconds of audio. HeyGen Text to Speech page, captured

Translating a finished ad with lip sync costs 6 credits a minute in Speed mode (credits article). A 30-second translated ad, with no new video generated, is $0.145 if every credit is used. Paid plans open commercial use (terms s.3).

Visit HeyGen From $29 a month · checked

Synthesia logoSynthesia: dubbing a finished ad, with a catch on stock avatars

Synthesia dubs video into 70+ languages on Basic, Starter and Pro. Lip sync on dubbing doubles the credits (pricing page). Starter lists $19 a month, and creating a 30-second Synthesia video (not the dub itself) costs $0.43 to $0.95 if every credit is used.

Its Acceptable Use Policy bars a stock avatar from “promoted”, “boosted” or “paid” social ads without written consent. A personal avatar of someone who has consented avoids that clause. HeyGen vs Synthesia covers the avatar side.

Synthesia's avatar page: the line 'pick from 240+ ready-made avatars' above a carousel of presenter avatars
Synthesia’s ready-made avatar carousel; the page states 240+ avatars Synthesia AI avatars page, captured
Visit Synthesia From $19 a month · checked

Captions (Mirage) logoCaptions: lip-dubbing from a phone

Captions is a phone-first app for talking videos, AI twins and dubbing. On Max at $24.99 a month, a 30-second Prompt to Video clip costs $4.00 if every credit is used (pricing page).

That prices generating a clip, and the page lists no lip-dub rate. The pricing page shows iOS plans, and web prices are not shown. Prompt to Video works in 39 languages.

Terms depend on the route. Captions on web licenses output “for advertising or other purposes” (1.1), and you agree to disclose AI use and that outputs are advertisements, “as and when appropriate” (1.2).

The app terms bar commercial use of Mirage content without consent (3.1(xiv)) and do not say whether an app-made ad needs it.

Visit Captions From $9.99 a month · checked

Arcads logoArcads: ElevenLabs voices inside an actor ad

Arcads sells ads read by AI actors. Pro lists ElevenLabs voices and free voice cloning, and Change Voice costs 0 credits (pricing article). The article gives credits per plan and no dollar price.

Arcads home page: the line 'Use our library of 1,000+ Captivating AI Actors, or create your own AI Avatar' with portrait video frames of actors around it
Arcads states its actor library at 1,000+ on its home page Arcads home page, captured

Two of its three actor models bill 800 credits for every started minute, so a 15-second clip costs as much as a 60-second one. The terms bar using an Arcads video as input to other AI that modifies voice or speech (13.3.1). Voice swaps stay inside Arcads.

Visit Arcads No price list published · checked

Artlist: a voice-over inside a stock-licence plan

Artlist sells stock footage and music with an AI Suite. AI Starter lists $19.99 a month with up to 3 hours of AI voiceover and a commercial licence (pricing page). Its terms assign you whatever rights Artlist holds in output and do not restrict commercial use (14, archived copy).

Unlimited generation is for human use only. No page read publishes a cost for a 30-second voice-over.

Visit Artlist From $19.99 a month · checked

Left out, and why

Fish Audio, Speechify and Cartesia are voice-only tools, so they sit outside a page about voice plus video. AI voice over for ads sorts the voice tools we cover by the plan that allows paid ads.

Keep ElevenLabs when only the voice changes

If the video exists and you only need to change its voice, ElevenLabs is the simpler pick. Starter lists $6 a month with a commercial licence, and Creator lists $22 a month with professional voice cloning. Voice and music share one credit pool with image and video.

Two conditions apply. The free plan bars commercial use (Prohibited Use Policy 12), and the policy bars “creating deceptive advertisements, or falsely implying endorsement” (3). Its Image & Video Terms exclude the IP indemnity for generated images and video (s.6). The ElevenLabs profile, its pricing page and the rights matrix read the rest.

Visit ElevenLabs From $6 a month · checked

Questions buyers ask about ElevenLabs alternatives

Does any alternative allow ads on its free plan?

None is confirmed to allow it. HeyGen and Synthesia bar ads on their free plans, and the Captions free terms do not say. Arcads sells a trial and no free plan, and Artlist lists no free plan.

Which alternative clones a voice?

Of the tools whose plan cards list it, HeyGen Creator offers voice cloning and Arcads Pro offers free voice cloning with ElevenLabs voices. ElevenLabs lists professional voice cloning from Creator.

Which ElevenLabs plan allows paid ads?

Starter and above list a commercial licence, and the free plan bars it (Prohibited Use Policy 12). The rights matrix has the full detail.

Sources

  1. ElevenLabs: ElevenLabs pricing, plan cards and credits; Free, Starter, Creator, Pro, Scale and Business. Checked
  2. ElevenLabs: ElevenLabs Prohibited Use Policy (9 October 2026), sections 3 and 12. Checked
  3. ElevenLabs: ElevenLabs Terms of Use (9 October 2026), section 1(c). Checked
  4. HeyGen: HeyGen pricing, Creator credits, voice cloning and languages. Checked
  5. HeyGen: HeyGen terms of service (15 October 2026), section 3 (commercial use) and section 4 (Free Plan output). Checked
  6. HeyGen help centre: How to use credits on HeyGen, video translation credits per minute. Checked
  7. Synthesia: Synthesia pricing, dubbing languages, credits and lip sync on dubbing. Checked
  8. Synthesia: Synthesia Acceptable Use Policy (23 February 2024), stock avatars in paid social advertising. Checked
  9. Captions: Captions pricing, prices shown are iOS plans. Checked
  10. Mirage: Captions on web terms (29 September 2025), 1.1 and 1.2, output for advertising and the AI disclosure. Checked
  11. Mirage: Captions terms (4 September 2025), 3.1(xiv). Checked
  12. Arcads help centre: Arcads pricing article, credits per plan and per started minute; ElevenLabs voices on Pro. Checked
  13. Arcads: Arcads terms (16 October 2026), 13.3.1. Checked
  14. Artlist: Artlist terms of use (archived copy of 2 July 2026), section 14, output ownership. Checked
  15. Artlist: Artlist AI pricing, AI Starter voiceover allowance and commercial licence. Checked
Portrait of Alexandre S.

Alexandre S.

Alexandre S. is a creative ad strategist and copywriter with ten years' experience in digital marketing across multiple channels.