Seedance vs Veo 3

What does a second cost, shop by shop?

On Runway they cost the same, and Max matches the Gemini API’s $0.40 a second. On Luma, Veo costs about 1.5 to 2.2 times Seedance. ByteDance publishes no first-party price.

Runway Standard costs $15 a month for 625 credits and Max $95 a month for 9,500 (Runway pricing, checked 2 October 2026). Luma Plus costs $30 a month for 10,000 credits (Luma pricing, checked 2 October 2026).

Runway’s parity compares Seedance 2.0 Pro with Veo 3.1 only. Its site also lists Seedance 2.5 on every paid plan, with no 2.5 rate in the compare table. The Gemini API’s terms neither grant nor bar ad use, and Luma passes each model’s output to its maker’s terms (below). Every Veo route and tier: Google Veo pricing. Seedance by route: Seedance pricing.

Which makes a 30-second ad in fewer steps?

Seedance 2.5, in one take. Veo 3.1 needs four 8-second clips or an extension.

Seedance 2.5 makes clips of “up to 30 seconds in a single generation” (ByteDance Seed) from up to 50 references, per BytePlus’s Lumina launch banner (23 September 2026). In Flow, Veo 3.1 runs 4, 6 or 8 seconds and Gemini Omni Flash 10. The Gemini API’s Extend adds 7 seconds at a time on Veo 3.1 and Fast, while Flow’s models page says only Lite extends. Veo vs Kling sets out that conflict.

Two of 35 Seedance sources say the 30-second takes leave fewer retakes (YouTube, YouTube). Four of 62 Veo sources name the 8-second cap and 720p renders (Reddit, Reddit).

Google Veo 3 Makes E-commerce UGC Ads INSANERyan Chen

Can you run the clips in paid ads?

Veo on Google Cloud, which adds an IP indemnity. Seedance depends on the route, and Dreamina’s general terms bar ads.

Dreamina’s terms (22 January 2026) bar using the Services “to advertise or perform any commercial solicitation” (section 6). Section 7 bars commercial use of the Services or their content unless other terms allow it. They send US users to Dreamina US Terms, which did not load on 2 October 2026.

On Luma, “Use of Third-Party AI Tools is subject to the third party’s terms and conditions and not this Agreement” (terms 3.7, 14 May 2026). Runway’s terms do not say whether ByteDance’s or Google’s terms apply to clips made there (10.4).

On Lumina, BytePlus’s business route for Seedance 2.5, no clause bars or permits advertising in words. Output shared externally carries a visible watermark or equivalent (Lumina terms 3, 30 September 2026), and the AUP bars “surrogate advertisement” for betting and gambling. The route-by-route Seedance terms: Kling vs Seedance.

Google’s consumer terms (30 July 2026) say “Google won’t claim ownership over that content” and name no ad rule. On Google Cloud, Generated Output is Customer Data and stays yours, and no clause limits commercial use (Service Specific Terms 20(a), Cloud Terms 5.1).

Generally available Veo versions are on the indemnified services list (20 July 2026), for Google Cloud customers only. The indemnity covers unmodified output on paid use (20(i)) and excludes trademark claims from using it in trade or commerce, and known infringement. Clause by clause: Seedance and Google Veo.

Who can use what you upload?

ByteDance and other Dreamina users get a licence to your uploads; Google’s Gemini API uses free-tier content only.

Dreamina’s section 8 grants ByteDance “and other users of the Platform” a “perpetual, irrevocable” licence to use your assets “for any purpose”. CapCut’s section 10 takes a perpetual, sub-licensable licence to your uploads. The Gemini API pricing page says free-tier content improves Google’s products and paid-tier content does not.

On Google Cloud, Service Specific Terms 18 bar training on Customer Data without your permission (read 26 September 2026). On Lumina, BytePlus does not train foundation models on your data (AI terms 3.3, 28 August 2026).

Both user samples report face filters that block ordinary photos

Each count is within that tool’s own sources.

On Google Veo, 62 public sources from October 2025 to September 2026:

• Users switching to Seedance, Kling or MiniMax H3 say Veo has stalled (7 of 62 sources: Reddit, Reddit)
• Moderation blocks clients’ own photos and the user’s own face (13 of 62 sources: Reddit, Reddit)
• Five of 62 sources call cinematic hero shots and product scenes its strength for ads (Reddit, Reddit)

On Seedance, 35 public sources from January to September 2026:

• Face and real-person filters reject ordinary photos and AI faces (10 of 35 sources: Reddit, Reddit)
• Credits go faster than plan cards suggest (11 of 35 sources: Reddit, Reddit)

If neither fits

Kling makes clips of up to 15 seconds with native audio. A membership allows commercial use, with an ad-consent clause (ToS 3.1(d)) still in force. Hailuo sells short clips through the MiniMax API by the second. Runway’s own Gen-4.5 costs 12 credits a second, under terms that allow commercial use on every plan.

Full profiles: Google Veo and Seedance. Head to head: Veo 3 vs Runway and Hailuo vs Kling. The whole category: AI video generators.